“A goal without a plan is just a wish.” Antoine de Saint-Exupéry

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Do you have a dream? A target? A big goal? A small objective?

Whatever you want to achieve, let’s make it happen with SMART goal-setting.

What is a SMART goal?

SMART stands for Specific, Measurable, Achievable, Relevant and Time-bound.

A goal that is SMART uses these standards to help increase the chances of achieving a goal. When you set SMART goals, you are more likely to achieve success.

The 5 elements of SMART goals

This video explains SMART goal-setting in detail.


How can you make goals time-bound?

SMART in detail

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  • Be very clear about what you want to accomplish.


  • How are you going to measure your progress?

Achievable / Attainable

  • Do you have the tools/skills you need, or can you get them?


  • Does your goal make sense? Why are you pursuing it?


  • Be realistic about how long it will take to achieve.

Tips on SMART goals

This video provides even more ideas and advice.


If you want to be a singer, which goal is measurable?

Take Action

Break big goals into smaller steps. When you focus on creating SMART goals, you set a path to success.

Now it is your turn. Set a new goal, make it SMART and see what happens!

Photo by Doran Erickson on Unsplash


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learning design + communications