You’ve probably heard it said before…
And to some extent that’s true.
If you're thinking “Yes, I get it. But who should I network with?” you’re in the right place.
STEP 1: Define Your Goals
Networking is more effective when you have defined goals - both career and networking goals.
What are your career goals?
What interests you in terms of:
jobs
type of work
industries
Defined career goals help the people you network with provide you with more value.
What are your networking goals?
Why do you want to build a network?
Think about:
Questions you have about specific lines of work
People aligned to your goals
Insider information related to your goals or job search
What do you want to get from it?
Think about:
Job leads, job search tips/strategies
Career advice, new connections
Specific information about jobs, industries, trends
Clear networking goals help you be more strategic in identifying people to network with.
STEP 2: Identify People You Know
Why? They’re closest to you and they know you.
Think:
Extended family members
Peers, family friends
Sports coaches, teachers, camp counsellors
Ask: Who in this group can best help me achieve my specific career and networking goals?
Do: Add those people to your list.
Simple and easy.
Your network is started.
Quiz
JJ wants guidance on creating a resume and cover letter for an accounting role. Who is the best person to network with?
STEP 3: Identify People You Have Something In Common With
Why? They’re not as close to you, but they know of you or have a connection of some kind with you.
Think:
Friends’ parents, siblings
Alumni of your school/college/university- not peers, alumni!
Other people you know through sports, cultural programs, volunteering, workshops/conferences
Ask: Who in this group can best help me achieve my specific career and networking goals?
Do: Add those people to your list.
Your network is gaining momentum.
Quiz
JJ wants to learn what it's like to work for an accounting firm vs an accounting department. Who is the best person to network with?
STEP 4: Identify People You Admire But Haven't Met!
Think:
Host, guest of a podcast you follow
Author of a book/article you read, presenter of a webinar/seminar you attended
Well-known professionals working in an industry or role you’re interested in
Ask: Who in this group can best help me achieve my specific career and networking goals?
Do: Add those people to your list.
Might feel a bit scary, but lots of value here.
Quiz
Why network with people you've never met?
Take Action
Create your list:
Armed with goals and a list of names, you’re ready to take the next step > Connect with the people you want to network with.
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